Business Email for E-commerce Sellers
in Rajkot

E-commerce Sellers in Rajkot: what the practice actually looks like

Rajkot sells two very different things online. The first is engineering output from the city's thousands of small foundries and CNC units — bearings, pumps, diesel engine parts, hand tools, kitchen machinery and hardware — sold to trade buyers and increasingly listed directly on Amazon Business and Flipkart. The second is imitation jewellery, for which Rajkot is one of India's main production centres, supplying a huge volume of low-price fashion jewellery that moves on Meesho and Instagram-led reselling. Gold and silver jewellery manufacturing adds a higher-value tier. Because so many sellers own their production, they list wide catalogues with real depth and can quote for custom orders, which shapes the enquiry mix toward specifications and drawings rather than simple order queries. Logistics run by road through Ahmedabad, and sellers here are used to shipping both single parcels and palletised trade consignments.

Rajkot is a foundry and machine-shop town. The GIDC estates at Aji, Metoda and Shapar hold thousands of small engineering units producing castings, forgings, diesel engines, bearings and submersible pumps, much of it supplying larger manufacturers elsewhere in India and abroad. It is also known for imitation jewellery and, historically, watch parts.

Rajkot is one of India’s largest clusters for engineering castings and forgings, and a leading producer of diesel engines and submersible pumps. The Saurashtra region’s foundry base makes the city a key supplier of machined components to industries across the country.

For the profession-wide picture — how e-commerce sellers across India handle enquiry intake, document exchange, and record retention over email — see our guide for e-commerce sellers.